Website and Web Design Amsalem Leisure Website by Dana Freud Amsalem Leisure design concept was creating a desirable experience, using an inviting and aesthetic ecosystem. The heart of this project was hand-selected photos of the destinations which try to invoke a sense of longing but attainability as well. Illustrations were personally made in order to create an appealing feeling. Also, significantly large typography was used to emphasize the search field and make it a key element of the home page.