Macys App Redesign
Willy Lai
流動設計 Macys App Redesign 作者： Willy Lai Macy's App is a mobile shopping application that was redesigned in 2019 for Android and iOS devices. The application allows customers to browse and purchase fashion, beauty and home products from a smartphone or tablet. The layout is clean and simple, and takes visual cues from fashion media and consumer technology products. Camera-based tools support scan and pay, and augmented reality features allow customers to preview products before purchase. The redesign was based on extensive user research and on customer feedback, and user engagement increased after the launch.
A' Design Award 銀獎得獎作品
由Willy Lai創作嘅Macys App Redesign，係A' 流動科技、應用程式及軟件設計獎嘅傑出得獎作品。Macys App Redesign喺2020榮獲A' Design Award 銀獎，並同其他矚目設計一齊喺Website Design Award Winners展示。探索項目詳情，發掘Willy Lai嘅其他作品，了解Macys App Redesign嘅設計點樣喺同場作品中展現獨特之處。
關於Macys App
流動設計 Macys App Redesign 作者： Willy Lai Macy's App is a mobile shopping application that was redesigned in 2019 for Android and iOS devices. The application allows customers to browse and purchase fashion, beauty and home products from a smartphone or tablet. The layout is clean and simple, and takes visual cues from fashion media and consumer technology products. Camera-based tools support scan and pay, and augmented reality features allow customers to preview products before purchase. The redesign was based on extensive user research and on customer feedback, and user engagement increased after the launch. Macys App榮獲A' Design Award 銀獎，係A' Design Award & Competition一項卓越嘅肯定。A' Design Award 銀獎得獎設計將創意同專業嘅設計結合，經過公平、恪守道德、擇優同獨立自主嘅學術評審後，由大型評審團選為各自類別嘅優秀參賽作品；獲提名設計均依據預先訂立並公開嘅評審準則，按照匿名同行評審程序投票評選。
Willy Lai嘅更多設計
介面、互動及用戶體驗設計 Macys Website Redesign 作者： Willy Lai
