Macys Website Redesign

由Willy Lai創作嘅Macys Website Redesign，係A' 介面、互動及用戶體驗設計獎嘅得獎作品。Macys Website Redesign喺2020榮獲A' Design Award 銀獎，並同其他矚目設計一齊喺Website Design Award Winners展示。探索項目詳情，發掘Willy Lai嘅其他作品，了解Macys Website Redesign嘅設計點樣喺同場作品中盡顯優勢。

介面、互動及用戶體驗設計 Macys Website Redesign 作者： Willy Lai Macy's Website is an online retail interface that allows customers to browse and buy the products offered by Macy's. The website was redesigned in response to customer feedback, resulting in a clean and simple layout inspired by fashion media and consumer technology products. Responsive web technologies allow access through laptop computers, tablets and smartphones. Extensive research guided the work, including user surveys, interviews, A/B testing and usability testing. The simpler structure streamlines the purchase process and improved user engagement. Macys Website榮獲A' Design Award 銀獎，係A' Design Award & Competition一項卓越嘅肯定。A' Design Award 銀獎得獎設計將創意同專業嘅設計結合，經過公平、恪守道德、擇優同獨立自主嘅學術評審後，由大型評審團選為各自類別嘅優秀參賽作品；參賽作品均依據預先訂立並公開嘅評審準則，經由匿名同行評審程序投票評選。